Monday, 25 January 2010
Coca-Cola Happiness Machine
People love free stuff and the new online only video which is part of Coke’s global “Open Happiness” campaign is testament to that. The video aims to connect the brand with teens and young adults outside of traditional TV advertising. Set in a college cafeteria, the footage captures the surprise and delight on the students faces as a magical Coke machine gives away bottle after bottle of free Coke, sunflowers, pizza, balloon animals and an epically huge six-foot sub!
Tommo
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